Latino Leaders Magazine

 
 

 
December-January 2013
 

Do You Hear What I Hear?

hh, the fall and winter seasons in entertainment — a cavalcade of television shows and holiday films begging the attention of our DVRs and wallets. In television, the next “LOST” or “FRIENDS” is announced. In films, i...
by Marco Antonio Rodriguez
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December-January 2013
JOHNCABARGA

A Good Company Man: John Cabarga

ohn Cabarga has a tough gig as a marketer. He’s not selling something, though. Nah. The experienced marketer is trying to build a memory. As a Brand Ambassador for Chivas Regal, John gets to make it a sensory experience. But ...
by Eric Baca
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December-January 2013
EmanuelP

The 25 Percent Strategy: Emanuel Pleitez

Young Angeleno, Emanuel Pleitez has a crazy idea that a barely-30 Latino can be Mayor of one of the largest cities in the country. Not only does think it can happen, he has a strategy that could make it happen.
by Judi Jordan
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December-January 2013
CalderonWeb2

The Final Days of the Calderon Presidency

Felipe Calderon had one of the most memorable Presidencies in Mexico's democracy. The publishers of Latino Leaders Magazine were invited inside the President's home for an exclusive interview — health, national security and t...
by Eric Baca
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December-January 2013
MannyWeb4

The Wizard Named Ruiz

Manny Ruiz is a newsman at heart. He's always looking for the clever lead. As an entrepreneur, however, he's taken the lead in the booming business of Hispanic PR and marketing. With Hispanicize IV ready to launch this Spring, ...
by Judi Jordan
0
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December-January 2013
PAULRAINES1WEB

EmPOWERing The Gaming Community

Forecasters have long predicted the end of the console-based gaming era. Downloadable, straight-to-TV and handheld devices will be the new norm, they said. CEO of GameStop, Paul Raines, says that today’s gamer is much more so...
by Eric Baca
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December-January 2013
EdgarSoteloWEB

A Voice For The People: Edgar Sotelo

Edgar 'Shoboy' Sotelo was recently named "Lider of the Year" by MillerCoors, beating out 11 other national candidates. The radio DJ has a passion for education, and he's used his celebrity to help transform high school students.
by Alma Coronado
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October-November 2012
12 pablo-WEB

n 1980, one-fifth of Americans were “minorities.” By 2010, that number grew to one-third. By 2040, that number will grow to more than half. America is undergoing a fundamental transformation into a “majority-minority” c...
by Pablo Schneider
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October-November 2012
Lunch1

Preventing Obesity in Latinos: A Roundtable

DOWNLOAD THE REPORT BASED ON THE PANEL HERE The problem of obesity is worse among Latinos than among non-Latino whites. Obesity is especially a concern for Latino children. The extra pounds affect the health of Latinos, who are...
by Eric Baca
1
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October-November 2012
MannyGonzalez2Web

The Spirited Marketer Chasing the Wild Rabbit

Manny Gonzalez has crisscrossed the U.S. studying consumer behavior and applying it to various marketing post he's held. West Coast, Midwest and East Coast, Gonzalez has done it all, amassing an education equal to what he learn...
by Eric Baca
1
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October-November 2012
AGENDAREAL

Latino Leaders Agenda Part III

Access to capital remains a large stumbling block for many Latinos looking to start their companies. Many Latinos, however, are showing that opportunities still exist, and they are showing Latinos where to look.
by Eric Baca
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October-November 2012
GuillermoPeralesWeb

KING ME: GUILLERMO PERALES

Guillermo Perales has experienced an explosion of growth in 2012. Part of it is being lucky, he says. The greater part is being ready. At nearly 400 stores and counting, Perales' growth spurt isn't stopping anytime soon.
by Eric Baca
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